Akamai created its Customer Advisory Board (CAB) in 1999 as a means to better understand the business requirements of its thousands of customers through close interaction with a carefully selected representative group. The CAB communicates throughout the year to discuss strategic updates on products and services.

Akamai's customer base consists of businesses leveraging the Internet to deliver engaging and dynamic content, streaming media, interactivity, and a stimulating user experience, while enhancing their brand image and improving their ROI. The CAB provides feedback and user analysis that has helped with the creation of Akamai's innovative services, enabling companies to reduce the complexities and cost of deploying and operating a uniform e-business infrastructure.

The Akamai customers participating in the CAB include: Accor, Apple Computer, Autodesk, Bell Canada, Best Buy, Circuit City Stores, Cognos, Discovery Communications, eBags, Fox Interactive Media, InterContinental Hotels Group, Internet Broadcasting Systems, J.C. Penney, Marriott International, National Hockey League, SonyEricsson Mobile Communications, Sun Microsystems, Ticketmaster, USA Today, Verizon Wireless, Viacom, and Yahoo!.