/graphics/site/page_header/pressrelease_header.png)
Toyota Motor Sales Deploys Akamai EdgeSuite
To extend its reputation for world-class quality to its Web-based audience, TMS requires a distributed infrastructure that can readily scale to meet widely dispersed user demands. In addition, with numerous online marketing campaigns planned to promote new vehicles, TMS needs a flexible and reliable platform upon which to deliver its highly interactive and constantly evolving Web properties with superior performance and with reduced complexity. Akamai, in partnership with IBM e-business Hosting Services, met TMS's needs for an efficient whole site delivery solution that offered the benefits of increased performance, on-demand scalability, and 100% site availability, as well as streaming media capabilities to deliver its many automobile promotions.
"Akamai's distributed content approach results in better performance than traditional sites, so pages take less time to display," said Jeff Stieglitz, Global Architecture Strategist for Toyota Motor Sales. "EdgeSuite also costs less than conventional hosting methods, which works well for us because Toyota is always looking to improve quality while reducing costs. It's very compelling for high-volume sites like ours."
"We're excited to begin a relationship with Toyota, one of the most recognized brand names around the world, and support its objective to provide efficient, reliable delivery of business-critical information to its Web audiences," said Michael Ruffolo, executive vice president, Global Sales, Services, and Marketing, Akamai. "Akamai looks forward to helping Toyota maintain its trusted brand with its online customers through its ability to provide high-performance delivery of its Web operations."
TMS purchased the Akamai EdgeSuite solution through IBM. EdgeSuite provides the reliable and secure delivery of dynamic content and applications; content customization for ensuring a personalized end-user experience; the ability to scale cost effectively regardless of traffic spikes or growth in the global customer base; and the guarantee of 100% uptime. As a Web marketing foundation, the EdgeSuite service helps to distribute and manage the online component of an integrated marketing campaign, enabling businesses to simplify planning, deliver a quality customer experience, and effectively measure the results of a campaign.
About Toyota Motor Sales
Toyota Motor Sales, (TMS) USA is the marketing, sales, distribution and customer service arm of Toyota in America. Toyota is America's fourth largest carmaker and manufactures more than one million cars per year in North America. TMS is a wholly owned subsidiary of Toyota Motor Corporation. Toyota ADRs are traded on the New York Stock Exchange (symbol: TM). Established in 1957, TMS oversees operations of more than 1,390 Toyota and Lexus dealerships in 49 states. With approximately 6,700 employees, Toyota Motor Sales and its subsidiaries also are involved in distribution logistics, motorsports Research/Development and general aviation. The company's main Web site is http://www.toyota.com.
About Akamai
Akamai is a leading provider of secure, outsourced e-business infrastructure services and software. These services and software enable companies to reduce the complexity and cost of deploying and operating a uniform Web infrastructure while ensuring unmatched performance, reliability, scalability and manageability. Akamai's services give businesses a distinct competitive advantage and provide an unparalleled Internet experience for their customers. Akamai's intelligent edge platform for content, streaming media, and application delivery comprises more than 12,600 servers within over 1,000 networks in 66 countries. With headquarters in Cambridge, Massachusetts, Akamai provides services and industry-renowned customer care to hundreds of enterprises worldwide, including dozens of Fortune 500 businesses. For information on Delivering a Better InternetSM, visit www.akamai.com.
Akamai Statement Under the Private Securities Litigation Reform Act
The release contains information about future expectations, plans and prospects of Akamai's management that constitute forward-looking statements for purposes of the safe harbor provisions under The Private Securities Litigation Reform Act of 1995. Actual results may differ materially from those indicated by these forward-looking statements as a result of various important factors including, but not limited to, a failure of Akamai's network infrastructure, intentional disruptions on Akamai's network and services, unknown errors or defects in our services or software and other factors that are discussed in the Akamai's Annual Report on Form 10-K, quarterly reports on Form 10-Q, and other documents periodically filed with the SEC.
| Contacts: |
||
| Caryn Brownell Media Relations Akamai Technologies, Inc. (617) 444 - 4661 cbrownell@akamai.com |
--or-- | J.C. Raby Investor Relations Akamai Technologies, Inc. (877) 567 - 7167 jraby@akamai.com |
Toyota.com and Lexus.com to utilize EdgeSuiteSM across sites to enhance performance of online sales and marketing initiatives
Cambridge, MA - May 1, 2002 - Akamai Technologies, Inc. (Nasdaq: AKAM), a leading provider of secure, outsourced e-business infrastructure services and software, today announced that Toyota Motor Sales (TMS) U.S.A., Inc. implemented Akamai's EdgeSuite for Site Delivery solution on its customer-facing Web properties, Toyota.com and Lexus.com, to cost-effectively scale its Web operations and maintain top site performance for customers.To extend its reputation for world-class quality to its Web-based audience, TMS requires a distributed infrastructure that can readily scale to meet widely dispersed user demands. In addition, with numerous online marketing campaigns planned to promote new vehicles, TMS needs a flexible and reliable platform upon which to deliver its highly interactive and constantly evolving Web properties with superior performance and with reduced complexity. Akamai, in partnership with IBM e-business Hosting Services, met TMS's needs for an efficient whole site delivery solution that offered the benefits of increased performance, on-demand scalability, and 100% site availability, as well as streaming media capabilities to deliver its many automobile promotions.
"Akamai's distributed content approach results in better performance than traditional sites, so pages take less time to display," said Jeff Stieglitz, Global Architecture Strategist for Toyota Motor Sales. "EdgeSuite also costs less than conventional hosting methods, which works well for us because Toyota is always looking to improve quality while reducing costs. It's very compelling for high-volume sites like ours."
"We're excited to begin a relationship with Toyota, one of the most recognized brand names around the world, and support its objective to provide efficient, reliable delivery of business-critical information to its Web audiences," said Michael Ruffolo, executive vice president, Global Sales, Services, and Marketing, Akamai. "Akamai looks forward to helping Toyota maintain its trusted brand with its online customers through its ability to provide high-performance delivery of its Web operations."
TMS purchased the Akamai EdgeSuite solution through IBM. EdgeSuite provides the reliable and secure delivery of dynamic content and applications; content customization for ensuring a personalized end-user experience; the ability to scale cost effectively regardless of traffic spikes or growth in the global customer base; and the guarantee of 100% uptime. As a Web marketing foundation, the EdgeSuite service helps to distribute and manage the online component of an integrated marketing campaign, enabling businesses to simplify planning, deliver a quality customer experience, and effectively measure the results of a campaign.
About Toyota Motor Sales
Toyota Motor Sales, (TMS) USA is the marketing, sales, distribution and customer service arm of Toyota in America. Toyota is America's fourth largest carmaker and manufactures more than one million cars per year in North America. TMS is a wholly owned subsidiary of Toyota Motor Corporation. Toyota ADRs are traded on the New York Stock Exchange (symbol: TM). Established in 1957, TMS oversees operations of more than 1,390 Toyota and Lexus dealerships in 49 states. With approximately 6,700 employees, Toyota Motor Sales and its subsidiaries also are involved in distribution logistics, motorsports Research/Development and general aviation. The company's main Web site is http://www.toyota.com.
About Akamai
Akamai is a leading provider of secure, outsourced e-business infrastructure services and software. These services and software enable companies to reduce the complexity and cost of deploying and operating a uniform Web infrastructure while ensuring unmatched performance, reliability, scalability and manageability. Akamai's services give businesses a distinct competitive advantage and provide an unparalleled Internet experience for their customers. Akamai's intelligent edge platform for content, streaming media, and application delivery comprises more than 12,600 servers within over 1,000 networks in 66 countries. With headquarters in Cambridge, Massachusetts, Akamai provides services and industry-renowned customer care to hundreds of enterprises worldwide, including dozens of Fortune 500 businesses. For information on Delivering a Better InternetSM, visit www.akamai.com.
Akamai Statement Under the Private Securities Litigation Reform Act
The release contains information about future expectations, plans and prospects of Akamai's management that constitute forward-looking statements for purposes of the safe harbor provisions under The Private Securities Litigation Reform Act of 1995. Actual results may differ materially from those indicated by these forward-looking statements as a result of various important factors including, but not limited to, a failure of Akamai's network infrastructure, intentional disruptions on Akamai's network and services, unknown errors or defects in our services or software and other factors that are discussed in the Akamai's Annual Report on Form 10-K, quarterly reports on Form 10-Q, and other documents periodically filed with the SEC.
