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E.W. Scripps is a diverse and growing media enterprise with interests in newspapers, broadcast television, cable, and interactive online media. An early leader in using online offerings to compliment its national television brands, the company recently embarked on a mission to grow its business and extend its brands via the online channel.
In order to support the launch of several niche broadband channels rich with content, tools and video, E.W. Scripps chose Akamai to ensure that the high-quality audience experience viewers expect from channels like HGTV, The Food Network and the DIY Network come through loud, clear, and quickly online—without building out an expensive server infrastructure. The result? Fast, reliable delivery of rich media that captures an audience — and builds a business.